Switching CRM Systems: How to Avoid Data Loss During Data Migration
For many companies, switching CRM systems is inevitable sooner or later. Outdated systems, rising license costs, a lack …
The Best Data Enrichment Tool of 2026
The B2B data enrichment market has been growing rapidly for years. At the same time, demands for data quality, GDPR comp …
Golden Record
The One Truth About Your Data Sooner or later, the same problem arises in almost every CRM or marketing project: Data is …
Enriching B2B Data: How Companies Can Use Data Enrichment Effectively
Common mistakes For many companies, B2B data is the basis for outbound, CRM, marketing automation and sales. At the same …
How to Set Up Google Ads Conversion Tracking Correctly
Many companies invest several thousand euros in Google Ads every month - but don't know exactly which campaigns really g …
How to handle inactive Email Subscribers: Re-Engage or Remove?
Every email list faces the same problem at some point: a large proportion of subscribers simply become inactive. For us, …
Tips for improving email deliverability with HubSpot
If you want to prevent HubSpot from stopping your email campaigns and improve your overall email deliverability, you've …
Problems with CRM Tools in 2026
The Two Biggest Problems Most CRM Users Still Face In my experience, there are two recurring problems almost every compa …
Clean Marketing Data in 2026: How to Measure Campaign Performance
What You Need to Know About Clean Data for Marketing Campaigns in 2026 Clean data is one of those topics everyone claims …
