--- title: "Travador: Validation of 500,000+ email contacts" description: "Success story: How Travador validated over 500,000 B2C emailsu and set up an efficient reactivation campaign on this basis." --- [![Beast Logo](https://www.beast.bi/hs-fs/hubfs/beastbi-logo-blue-black.png?width=184&height=126&name=beastbi-logo-blue-black.png "Beast Logo")](https://www.beast.bi/en/) [![Beast Logo](https://www.beast.bi/hs-fs/hubfs/beastbi-logo-blue-black.png?width=184&height=126&name=beastbi-logo-blue-black.png "Beast Logo")](https://www.beast.bi/en/) - Services ### Services **[Performance Marketing](https://www.beast.bi/en/performance-marketing-agency)** [Google Ads](https://www.beast.bi/en/google-ads-agency) [Meta Ads / Social Media](https://www.beast.bi/en/meta-ads-agency) [LinkedIn Ads / Marketing](https://www.beast.bi/en/linkedin-agency)   [**Marketing Automation**](https://www.beast.bi/en/marketing-automation-agency) [CRM Setup/Consulting](https://www.beast.bi/en/crm-agency) [HubSpot Setup/Consulting](https://www.beast.bi/en/hubspot-partner-agency) [E-Mail-Marketing](https://www.beast.bi/en/e-mail-marketing-agency)   ![hk-heinz-klemann](https://www.beast.bi/hs-fs/hubfs/hk-heinz-klemann.png?width=150&height=150&name=hk-heinz-klemann.png)  [Contact us now](https://www.beast.bi/meetings/hk/free-intro)    - References - [Success Stories](https://www.beast.bi/en/success-stories) - [Certifications](https://www.beast.bi/en/certifications) - [Press](https://www.beast.bi/en/press-media) - Company - [About Us](https://www.beast.bi/en/about-us) - [Blog](https://www.beast.bi/en/blog) - [FAQs](https://www.beast.bi/en/faq) More results En - English - [Deutsch](https://www.beast.bi/de/kunden-erfolge/travador/daten-validierung) [Contact](https://www.beast.bi/en/contact) [Contact](https://www.beast.bi/en/contact) - Services - [Performance Marketing](https://www.beast.bi/en/performance-marketing-agency) - [Google Ads](https://www.beast.bi/en/performance-marketing-agency) - [Meta Ads](https://www.beast.bi/en/meta-ads-agency) - [LinkedIn](https://www.beast.bi/en/linkedin-agency) - [Marketing Automation](https://www.beast.bi/en/marketing-automation-agency) - [CRM](https://www.beast.bi/en/crm-agency) - [E-Mail-Marketing](https://www.beast.bi/en/e-mail-marketing-agency) - [HubSpot](https://www.beast.bi/en/hubspot-partner-agency) - References - [Success Stories](https://www.beast.bi/en/success-stories) - [Certifications](https://www.beast.bi/en/certifications) - [Press](https://www.beast.bi/en/press-media) - Company - [About Us](https://www.beast.bi/en/about-us) - [Blog](https://www.beast.bi/en/blog) - [FAQs](https://www.beast.bi/en/faq) [Contact](https://www.beast.bi/en/contact) [![logo-travador-references-color](https://www.beast.bi/hs-fs/hubfs/logo-travador-referenzen-farbe.png?width=288&height=84&name=logo-travador-referenzen-farbe.png)](https://www.travador.com/) Travel, e-commerce, e-mail marketing, data validation # Travador: Validation of 500,000+ email contacts We validated over 500,000 email contacts for Travador. The result: over 90% of the addresses were valid - a positive surprise. With clever automation, we were also able to control the costs of reactivation campaigns and make optimum use of the contacts' potential. [← Back to all customer success stories](https://www.beast.bi/de/kunden-erfolge/) ## Facts at a glance 500.000+ ### Contacts Comprehensive email validation on a large scale +90% ### Valid data Surprisingly high data quality in the B2C environment 2 months ### Reactivation Automated processes for efficient recovery and archiving of contacts ### Initial situation Travador has a huge email database with hundreds of thousands of contacts. These included many addresses of customers who had not been active for some time - whether due to a lack of purchases or low newsletter opening rates. The key question was: **was it worth keeping these contacts or should they be discarded?** ### The challenge - **Amount of data**: Over 500,000 contacts had to be validated. - **Cost/benefit analysis**: Reactivation campaigns have great potential, keeping inactive contacts is associated with considerable costs. ### Measures - **Email validation**: Technical check of all contacts to screen out inactive, incorrect or risky addresses. - **Automation**: Use of smart processes to increase efficiency in the reactivation campaign. - **Reactivation strategy**: Gradual re-approach of validated contacts over a period of approx. 2 months per address. - **Cost control**: Implementation of mechanisms to maintain a balance between campaign costs and earnings potential. ### Results - Over 90 % valid contacts - a positive surprise in the B2C environment - Basis for long-term reactivation of the customer base - Efficient cost control through automation - New sales potential by winning back inactive customers ### About Travador [Travador](https://www.travador.com/) is one of the leading online short break providers in German-speaking countries. The company specializes in wellness hotels, short breaks and beautiful weekend trips and inspires with tailor-made offers for unforgettable time-outs. ### Focus on your goals now Let's talk about your options in an initial meeting. ## Further project highlights [![reference-dental-clinic-tirana](https://www.beast.bi/hs-fs/hubfs/referenz-zahnklinik-tirana.png?width=370&height=370&name=referenz-zahnklinik-tirana.png) Dental Clinic Tirana - Google Ads 191 % more leads in 3 months with Google Ads](https://www.beast.bi/en/success-stories/zahnkliniktirana/meta-ads) [![reference-xavo](https://www.beast.bi/hs-fs/hubfs/referenz-xavo.png?width=370&height=370&name=referenz-xavo.png) Xavo - Web migration Xavo Inc: Web migration to HubSpot in 7 weeks](https://www.beast.bi/de/kunden-erfolge/xavo/web-migration) [![referenz-talentfactory](https://www.beast.bi/hs-fs/hubfs/referenz-talentfactory.png?width=370&height=370&name=referenz-talentfactory.png) Talent Factory - Marketing Audit Audit of website, Google Ads & social media](https://www.beast.bi/en/success-stories/talent-factory/audit) [← Back to all customer success stories](https://www.beast.bi/de/kunden-erfolge/) [![Beast Logo](https://www.beast.bi/hs-fs/hubfs/beastbi-logo-blue-black.png?width=184&height=126&name=beastbi-logo-blue-black.png "Beast Logo")](https://www.beast.bi/de/) #### BeastBI - Data-Driven B2B Marketing Agency [LinkedIn Company Page Link](https://www.linkedin.com/company/beast-augsburg)[Youtube Channel Link](https://www.youtube.com/@beastbigmbh) Partner - [Google Ads](https://www.google.com/partners/agency?id=8416666598) - [SE Ranking](https://seranking.com/de/agencies/beast-bi/) - [ZeroBounce](https://www.zerobounce.net/?im_ref=Uru00QwtDxyZTimXVfXGR0REUkuUXlVtiQu9VE0&sharedid=&irpid=7250814&irgwc=1&afsrc=1) References - [Success Stories](https://www.beast.bi/en/success-stories) - [Certifications](https://www.beast.bi/en/certifications) - [Press](https://www.beast.bi/en/press-media) Company - [About Us](https://www.beast.bi/en/about-us) - [Blog](https://www.beast.bi/en/blog) - [FAQs](https://www.beast.bi/en/faq) Copyright © 2026 BeastBI GmbH - [Terms](https://www.beast.bi/en/terms-and-conditions) - [Privacy Policy](https://www.beast.bi/en/privacy-policy) - [Imprint](https://www.beast.bi/en/imprint) - [Sitemap](https://www.beast.bi/sitemap.xml)